When creating an email on the EventHub platform, insert variables into the [Subject] and [Message] fields to populate their values directly into the email once sent. This flexibility enables you to easily customize and reuse email content. You can use variables when creating new emails or editing automated ones via the event page's [Send Email] and [Automated Emails] tabs.
This article outlines the different email variables and their use cases. Note that some variables can only be used in certain circumstances.
Variable | Available Email Options | Populated Value | |||||||||||
%%EVENT_NAME%% | - New emails - Automated emails |
The event name | |||||||||||
%%EVENT_DATE%% | - New emails - Automated emails |
The full event date and time, displayed in the time zone set during event creation | |||||||||||
%%RECEIVER_NAME%% | - New emails - Automated emails |
The recipient's last and first name | |||||||||||
%%RECEIVER_FIRSTNAME%% | - New emails - Automated emails |
The recipient's first name | |||||||||||
%%RECEIVER_LASTNAME%% | - New emails - Automated emails |
The recipient's last name | |||||||||||
%%RECEIVER_AFFILIATION%% | - New emails - Automated emails |
The recipient's company or affiliation Creating new profile fields via [Basic settings]>[Profiles] does not enable additional email variables. |
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%%RECEIVER_POSITION%% | - New emails - Automated emails |
The recipient's position or title Creating new profile fields via [Basic settings]>[Profiles] does not enable additional email variables. |
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%%LOGIN_LINK%% | - New emails - Automated emails |
The login link, which redirects depending on a user's status Password (PW)-enabled events:
*The login link always redirects to the event page for passwordless events. |
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%%TARGET_BUTTON%% | - New emails - Automated emails |
A login button that redirects according to a user's status Password (PW)-enabled events:
*The login button always redirects to the event page for passwordless events. |
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%%PASSWORD_SETUP_LINK%% | - Automated emails | A link to the password setup page Participants who set a password are redirected to the event page. Cannot be used in new emails |
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%%TICKET_NAME%% | - Automated emails | The name of the ticket used to register Cannot be used in new emails |
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%%ORDER_NUMBER%% | - Automated emails | The recipient's ticket order number Only applicable to paid ticket emails Cannot be used in new emails |
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%%MY_PASS_LINK%% | - New emails - Automated emails |
A link to the user's ticket on the event page for applicable offline and hybrid events | |||||||||||
%%QR_CODE%% | - New emails | The user's QR code Only applies to users who have been issued a QR code Cannot be used in automated emails |
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%%RECEIVER_USER_ID%% | - New emails - Automated emails |
A User ID unique to each user Can be used to generate unique, trackable URLs within an email |
<attention>You can only use the [%%PASSWORD_SETUP_LINK%% ] variable in automated emails. For new emails, use the [%%LOGIN_LINK%%] or [%%TARGET_BUTTON%%] variables to redirect applicable users to the password setup page as necessary.</attention>